Drishtee is one of the best examples of what Bottom of the Pyramid (BoP) approaches and technologies can do for the rural poor. Realising that the BoP concept frames both a tremendous need and real opportunity for businesses. It also represents a vast, unexploited, multi-trillion market place. 

In order to meet the unmet needs of people at BoP, Drishtee is building service kiosks in countryside villages to bring Internet connections and ready, affordable access to information, products and critical community services. With a window to a global communications network, the villagers have the access to effectively sell or buy their art and craft products, agricultural produce, equipment or other durable commodities without the involvement of intermediaries.

They can also access computer education, financial credit and health care services through these Drishtee Kiosks.